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CPRL 228 Event Management (3 credits)

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Offered by: Career & Professional Develop (School of Continuing Studies)

Overview

Public Relations : Effective use of public and media events for communication and relationship-building with key stakeholders, including research, identification of publics, design, timelines, logistics, protocol, speeches and programs, and dealing with suppliers, as well as promotion and evaluation of the event.

Terms: Fall 2014

Instructors: Lefebvre, Michel (Fall)

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