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Crickets: a healthy food choice that’s tasty too

Master of Business Administration (MBA)
Published: 16 October 2017

Former MBA student Mohammed Ashour and the Aspire Group have come a long way since winning the Hult Prize in 2013 for their vision of creating a high-tech cricket farm to produce foods for human consumption.

The Aspire Group has since erected a 25,000-square-foot building in Austin, Texas, which produces roughly 22 million crickets every month.

Despite great headway, Ashour recounts his plans for further expansion, along with the nutritional benefits of crickets.

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